How do you build a new worldwide source of quality journalism from the bottom up? How do you cover all the angles of an ever more complicated, interconnected world, and not go broke in the process? How do you deliver global journalism that is actually global?
Our starting point was to break down that invisible wall of language that shuts off much of the world's best news coverage. Together, we could rethink the most basic ways to reach readers with great stories, see how far technology can take us and where a human touch is necessary. 'If you can spread the word,' we thought, 'you can spread the world.'
Worldcrunch is the first news source to allow readers in English to have access to top international journalism, regardless of its original language. We work with the world’s leading news brands, identifying their most relevant and fascinating stories and applying our unique, journalistic system of professional translation and editing. (Yes, we are humans here!)
With this method, we are able to deliver on-the-ground reportage from across the globe, as well as sharp analysis from a wider range of viewpoints than you can find anywhere else. Worldcrunch reports the big story hiding in a small town in China, a cultural trend in Argentina that connects the continents, the latest in food and travel from the next European city you’ll be visiting, a surprising opinion from voices you wouldn’t have otherwise been able to understand. (And no, you won’t always agree with them.)
Worldcrunch is a strong believer in the power of networks. We have established partnerships with 30+ top media brands around the world to build a framework for copyright access and distribution. We also have a growing network of journalists and translators around the planet, with whom we are refining the system for spotting the right story in any language, and delivering it accurately and artfully in English.
The other network, of course, is you. We’ve stayed in regular touch with our readers since we launched a couple of years back, eager to see how you think, what you want, who you are. It’s exciting and encouraging, though sometimes confounding. Still, we’re getting a pretty clear picture of what draws people to our site.
We know, for example, that it’s likely that you’ve traveled outside your country at least once in the past year (or wish you had), and many of you can communicate in another language other than your own (or wish you could!). You are eager to find fresh ways into ongoing stories and debates, and needless to say you are acutely curious about world events. You are someone who doesn’t just land in a new place and stand back or lean back, you seek out, soak in. You overhear a conversation in a language you don't know and wonder what they might be talking about...and glance at the local papers in a faraway place and ask yourself what's really happening here. This is the need we aspire to respond to. And we’re glad you’ve found us.
One last thing: though we are working with top news brands, we are a young, independent and still relatively small news company. To keep us going, and growing, we are relying on support from our readers. Consider subscribing to Worldcrunch today.
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